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Do you understand how capitalism works?
I mean, it should be relatively obvious. The sales on these don't NEED to be that great. The initial development investment is so small that it doesn't take all that much to turn a profit.
And a small profit for each of these is pretty much guaranteed, so it's less risky than a lot of other endeavors. Neither of those companies are in the business of refusing free money, so.
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To build on this statement, the games are simple and fast to make. Also, they have the benefit of having to get Nintendos "certification", which means the company has to throw like 10,000 bucks to get the game tested by Nintendo. Essentially Nintendo runs it through a program to see if shit breaks, if it does, they send the game back, and tell them to fix shit. They won't tell them whats broken, they just have to go back, try and fix some stuff and throw another 10k at the wall.
Realistically these games will probably need to go through that sort of process several times. So that equals more money for the big N.
Someone also mentioned how some crap started coming out for the PS2 near the end of it's life cycle, thats because Sony lifted certain restrictions that they required of games in order for them to be released on the System(As far as I'm aware, these restrictions were specific to Sony of America).
That of course brought about a wave of shovelware, but also allowed games like Odin Sphere to be released in North America.
Jam it back in, in the dark.