I've saw this shit the last time I was in a liqour store buying some beer. At first it did prompt a "WTF" look. However I can understand the appeal. Lots of people have kids. Lots of people that throw parties have kids. Kids have a tendancy to want to act like adults. So you pick up what is essentially a soda and tell the kids that it's "Champagne just for kids". He shuts up, gets to have some fun and think he's a grown up. No one is hurt.
I remember doing the same thing as a kid. Drinking ginger ale out of a champagne glass with my cousins on New Years ever when we were 8. Hell, we just wanted to pretend to be adults.
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Why even market this shit to kids? Seriously. Like we need to give more young adults a push down the road to being an alcoholic and saying it's all OK. It's nice to know that the stuff is only sold in liquor stores, because that means their parents have to buy it for them.
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It's not marketed towards children.
Children can't fucking buy it. It's marketed for parents, who have the ability to determine if it is appropriate or not, to purchase a treat for children.
MADD went from Mother's Against Drunk Driving to Mother's Against Fucking Everything Because Maybe Making Sure No One Else Has a Good Time Will Ease the Pain.
Fucking MAFEBMMSNOEHGTWEP.
Jam it back in, in the dark.