[Tournament] You are the commissioner of NHL Hockey: How do you save the sport?

If you took over the National Hockey League and had the chance to save it and revive the ratings & popularity, what would you do?

I am not a long-time watcher like others but I think the sport would be watched more if the following was implemented:

1. Bring back fighting. Allow fights to go on for a couple minutes instead of having refs break them up all the time.

2. Have the oldest teams play each other a minimum of three times each season. Everybody's best memories of the sport revolve around the oldest teams facing each other back in the day.

3. Put as many games on national TV as possible.

4. Market the games in a storyline-like manner with heavy emphasis on the star player versus the opponent star player.

What are your opinions?

Jam it back in, in the dark.

I'm amazed this exciting sport isn't big just from the fact of how good it is. Perhaps people cannot follow the puck well?
This sport has the fewest time outs in gameplay and it ends in just 2.5 hours.
Since it has the fewest time outs in the periods, the action keeps going and the clock keeps running. Eventually, tension builds around the net and if nothing happens on an attempt, the tension builds more because each second that ticks away means the arena is closer to a goal. The goal is the climax of all the hard work. Pretty simple.

There's nowhere I can't reach.

Originally Posted by Guru

Was hockey ever in contention with Baseball and Football as one of the US's favorite sports? Remind me when...

Bring back the glowing puck.

Get HDTV and practice following the bodies and the puck going 30+ MPH on the ice and get used to the action. Glowing puck = for newbs.

This thing is sticky, and I don't like it. I don't appreciate it.