In-game advertisements

It depends. When I'm playing Pro Evolution soccer, I can't help but think that contemporary adverts would help the immersion. Same goes for racing games. It's something that has to be handled with delicacy, and only some games can take adverts.

Jam it back in, in the dark.

Originally Posted by sprouticus

Yeah this is the fine like that I tread. I've never played Winning Eleven, but I can only assume a soccer simulator like that would have ads along the edge of the field like in real life. I don't mind ads like that because that caters to the experience.

Anything else is septic tank fodder if you ask me.

Yep. I just don't see how you can fit adverts into anything with a fantasy/sci-fi/historical/etc setting without wrecking immersion. Unless it's Coke. You could probably advertise Coke in a futuristic game, because Coke will certainly be around forever.

Originally Posted by Gecko3

For example, lets say you're in a sci-fi FPS game, running through a ruined city. As you walk through, you'll see worn out (but still visible) posters for fanta, or a ruined billboard that looks like its a few decades into decay with a "current" brand name item, like a Lexus car or something.

Doing something like that, while it would take more work, would make it more acceptable overall, as it's a little more subtle, but adds to the realism, and probably won't ruin the game too much for most people.

That's not in the least bit acceptable to the company placing the advert though. They want their product to be promninently visible. Unless you're seeing that ruined billboard every 15 minutes, then how is it going to have any effect on you?

The whole concept of advertising in games is basically flawed for the simple reason that if some advert pops up in the middle of Final Fantasy XV (or whatever) then it would make me much less likely to buy the product. Even if it's something that I would otherwise buy, after that experience, I'd look for an alternative,

There's nowhere I can't reach.